B

Brand

A brand is the identity and perception of a company, product, or service in customers' minds. It includes a unique combination of name, logo, design, values, messaging, and customer experience that differentiates a business from competitors.

Brand Owner

A Brand Owner is an individual or company legally owning and controlling a brand, its trademarks, and intellectual property. The brand owner has the exclusive rights to use the brand name, logo, and associated assets for business purposes.

Built-in object

Built-in objects have been built (built-in) in the JFW system, such as Permission and Roles (called built-in permission and built-in role). For example, when creating a brand, there will be a list of available permissions or roles such as Owner, Admin, Editor, and Viewer.